3 The business model – YoPeVa Entrepreneur

The general objective of this course is to advance the business idea further into a business model and to develop the business model canvas. This would allow participants to deepen the conceptualization and analysis of their idea, test/validate its different components, and adapt it if necessary. Participants will learn about all the key elements in a business model, their relevance and utility, and how to build/design his/her business model.

Course Content

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Unit 1: Business Model (BM) Canvas: Introduction, customers and value proposition 6 Topics

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Lesson Content

0% Complete 0/6 Steps

1. Introduction to Course 3 and the aims of the personal project

2. Introduction to the Business Model Canvas (BMC)

3. Potential customers and targets of your business idea

4. The value proposition of your business idea

5. Introduction to pilot testing: Building a Minimum Viable Product (MVP)

6. Personal project assignment

Unit 2: BM Canvas: Channels, customer relationships and revenue streams 5 Topics

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Lesson Content

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1. Distribution and communication Channels with clients

2. Customer relationships

3. Revenue streams of the business

4. Pilot testing: What to measure?

5. Personal project assignment

Unit 3: BM Canvas: Other key elements: resources, activities and partners 4 Topics

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Lesson Content

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1. Key Resources

2. Key Activities

3. Key Partners

4. Personal project assignment

Unit 4: BM Canvas: Cost structure and simplification. 3 Topics

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Lesson Content

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1. Cost structure of the business model

2. Simplification of the business model

3. Personal project assignment

Unit 5: Pilot testing your idea. 5 Topics

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Lesson Content

0% Complete 0/5 Steps

1. Validation of the business model and value proposal

5. Personal project assignment

About Instructor

YoPeVa

40 Courses